Pet Marketing Unleashed: Branding Design with a Personal Touch

Scope: Graphics, Animation & Writing

When Andrew, founder of Andrew’s Canine Academy, began working with Pet Marketing Unleashed, he wanted something more than just a logo. He wanted a way to honor his late dog — a companion whose pawprint had been saved.

The creative team used that pawprint as inspiration, blending it with the unique pattern of a human fingerprint. The result: a brand mark that symbolized both Andrew’s personal story and his connection to the dogs he trains. It wasn’t just branding — it was memory made visible.

I created a short animation to showcase Pet Marketing Unleashed’s full scope of work on this project, highlighting how a single idea evolved into a playful, personality-filled brand identity. In one quick video, the process comes to life: from pawprint to fingerprint, from vision to brand.

✨ The result: a brand that’s bold, memorable, and deeply personal — the perfect reflection of Andrew’s Canine Academy.