Digital Marketer & Content Creator

Engagement Series

 

Engagement Series

This series builds lasting connections for Twiddy & Company's brand and draws new guests to the Outer Banks through engaging content. It aims to foster trust, inspire advocacy, and encourage repeat visits while nurturing a strong community of Outer Banks enthusiasts. This campaign notably grew our following by a couple of thousand and achieved viral reach with some content, boosting brand visibility and engagement.

 
 

Authentic OBX Moments

Followers of Twiddy & Company’s love candid Outer Banks content for its genuine portrayal of their favorite vacation destination. This content allows the brand to connect authentically by showcasing the natural beauty and family-friendly atmosphere of the OBX.

 

Call-To-Action Posts

Call-to-action social media posts play a vital role in engaging the audience, driving conversions, measuring performance, fostering relationships, and increasing Twiddy & Company's visibility and influence on social platforms.

 

Repurposing Content

Integrating user-generated content, including historic and “throwback” photos, into Twiddy & Company’s social media strategy not only diversifies the content but also humanizes the brand.